![]() The latter is in line with investors re-adjusting their perspective, exercising more in depth due diligence and reverting to fundamentals and tangibility in terms of investment appraisal. There is a move towards debt financing to avoid the valuation questions - in general there is a valuation challenge. Other than fundraising levels, alternative indicators are also important to examine: valuations have also fallen by 50% compared to 2019 levels with later stage deals suffering the most. Love the positive outlook, I think a correction was necessary as excessive fundraising ease contributes to inflationary pressure, which is definitely not an innovation enabler in the long term. Get ‘B2B Social selling Strategy' here: Available on Amazon or get 20% off with code AMK20 at Kogan Page #b2bmarketing #marketingstrategy #businessgrowth #socialselling #b2b □How a presence on TikTok can boost your brand □B2B influencers and how they can grow your business □The value of simplicity in B2B social selling □Why B2B social selling has become an invaluable skill ’, Connect with customers, build relationships and drive sales. She's helped global brands like Nissan, Axa Group and Deloitte Digital, she's so smart and capable, I could have spoken to her all day □ ![]() ![]() B2B social selling is evolving rapidly and Julie has written a fantastic book to get B2B marketers up to speed. That's why I was so happy that Julie Atherton MBA F IDM was one of my first guests on ' This is influence'. We all need to improve how we use social media to tell stories of value for our audience □ ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |